UX Mapping Methods: Visual-Design Guide

Visual-design principles can be applied consistently throughout the process of creating a polished UX map. Start by choosing a tool, then create a visual system, establish the basic layout, and finally add content and make adjustments.


This content originally appeared on NN/g latest articles and announcements and was authored by Sarah Gibbons, Kelley Gordon

Summary: Visual-design principles can be applied consistently throughout the process of creating a polished UX map. Start by choosing a tool, then create a visual system, establish the basic layout, and finally add content and make adjustments.



UX visualizations (commonly referred to as UX mapping methods ) are artifacts that describe various aspects of a product or processes associated with it. There are many different types of UX mappings: empathy maps , customer-journey maps , service blueprints , and roadmaps , to name a few.

Each map has a unique purpose and, thus, varies in structure and content. Though many of these maps begin in rough formats (for example, as a set of sticky notes or a collaborative spreadsheet), they are often transitioned to a polished form in order to be shared with others. This article outlines some visual-design tips for improving the appearance of your UX maps.

When the Visual Design of a Map Matters

There are times when it doesn’t make sense to take time to polish a map. For example, imagine you are working with crossdisciplinary peers and realize, as you are prioritizing work, that you all have different ideas about what your users do. A solution may be to create a customer-journey map to bring everyone on the same page.  In this case, the collaboration and discussion are more important than the map and investing time in the map’s visual design is not necessary.



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This content originally appeared on NN/g latest articles and announcements and was authored by Sarah Gibbons, Kelley Gordon


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Sarah Gibbons, Kelley Gordon | Sciencx (2022-12-04T17:00:00+00:00) UX Mapping Methods: Visual-Design Guide. Retrieved from https://www.scien.cx/2022/12/04/ux-mapping-methods-visual-design-guide/

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