This content originally appeared on NN/g latest articles and announcements and was authored by Raluca Budiu
Summary: To navigate this period of change, researchers must explore how generative AI changes what we study and how we study it.
Generative AI (genAI) is changing how we work, and UX research (UXR) is no exception. So far, most of the spotlight has been on content creation, but genAI has significant potential to reshape how we plan studies, understand users, and evaluate designs. This article lays out a roadmap for exploring that potential, by outlining four major research areas.
Four Major Research Areas for GenAI in UXR
As an industry, we are facing a flood of critical new research questions introduced by AI. UX researchers must explore the open questions around how genAI changes what we study and how we study it.
I suggest that the following four areas surface the big questions we need to ask as this technology takes hold in the UX field:
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This content originally appeared on NN/g latest articles and announcements and was authored by Raluca Budiu
Raluca Budiu | Sciencx (2025-06-20T17:00:00+00:00) A Research Agenda for Generative AI in UX. Retrieved from https://www.scien.cx/2025/06/20/a-research-agenda-for-generative-ai-in-ux/
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