User Journeys vs. Customer Journeys: Why the Distinction Matters More Than You Think

Think “user” and “customer” are the same thing? Think again. Confusing the two could be the silent killer of your product—and your profits. Here’s why designing for the wrong journey could cost you everything.


This content originally appeared on Web Designer Depot and was authored by Louise North

Think “user” and “customer” are the same thing? Think again. Confusing the two could be the silent killer of your product—and your profits. Here’s why designing for the wrong journey could cost you everything.


This content originally appeared on Web Designer Depot and was authored by Louise North


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Louise North | Sciencx (2025-08-13T12:37:00+00:00) User Journeys vs. Customer Journeys: Why the Distinction Matters More Than You Think. Retrieved from https://www.scien.cx/2025/08/13/user-journeys-vs-customer-journeys-why-the-distinction-matters-more-than-you-think/

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" » User Journeys vs. Customer Journeys: Why the Distinction Matters More Than You Think." Louise North | Sciencx - Wednesday August 13, 2025, https://www.scien.cx/2025/08/13/user-journeys-vs-customer-journeys-why-the-distinction-matters-more-than-you-think/
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Louise North | Sciencx Wednesday August 13, 2025 » User Journeys vs. Customer Journeys: Why the Distinction Matters More Than You Think., viewed ,<https://www.scien.cx/2025/08/13/user-journeys-vs-customer-journeys-why-the-distinction-matters-more-than-you-think/>
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Louise North | Sciencx - » User Journeys vs. Customer Journeys: Why the Distinction Matters More Than You Think. [Internet]. [Accessed ]. Available from: https://www.scien.cx/2025/08/13/user-journeys-vs-customer-journeys-why-the-distinction-matters-more-than-you-think/
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" » User Journeys vs. Customer Journeys: Why the Distinction Matters More Than You Think." Louise North | Sciencx - Accessed . https://www.scien.cx/2025/08/13/user-journeys-vs-customer-journeys-why-the-distinction-matters-more-than-you-think/
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" » User Journeys vs. Customer Journeys: Why the Distinction Matters More Than You Think." Louise North | Sciencx [Online]. Available: https://www.scien.cx/2025/08/13/user-journeys-vs-customer-journeys-why-the-distinction-matters-more-than-you-think/. [Accessed: ]
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» User Journeys vs. Customer Journeys: Why the Distinction Matters More Than You Think | Louise North | Sciencx | https://www.scien.cx/2025/08/13/user-journeys-vs-customer-journeys-why-the-distinction-matters-more-than-you-think/ |

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