Which models dominate churn prediction? Insights from 240 ML/DL studies (2020–2024)

An interesting comprehensive review of 240 studies shows how ML & DL are reshaping churn prediction, highlighting trends, gaps, and a roadmap for future research.

🔹 ML models trends → Random Forest and Boosting lead with steady growth, while Logis…


This content originally appeared on DEV Community and was authored by Mehdi Imani

An interesting comprehensive review of 240 studies shows how ML & DL are reshaping churn prediction, highlighting trends, gaps, and a roadmap for future research.

🔹 ML models trends → Random Forest and Boosting lead with steady growth, while Logistic Regression and SVM remain staples. KNN and Naïve Bayes lag behind.

🔹 DL models trends → Deep Neural Networks dominate. CNNs, RNNs, LSTMs, and even Transformers appear, but at smaller scales.


👉 Together, the field still leans heavily on tree-based ML, while DL is emerging for richer and sequential data.

Full open-access review: https://www.mdpi.com/3508932

💬 What’s your experience — do RF/XGBoost still win in production churn tasks, or are DL approaches catching up?


This content originally appeared on DEV Community and was authored by Mehdi Imani


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Mehdi Imani | Sciencx (2025-09-26T20:35:38+00:00) Which models dominate churn prediction? Insights from 240 ML/DL studies (2020–2024). Retrieved from https://www.scien.cx/2025/09/26/which-models-dominate-churn-prediction-insights-from-240-ml-dl-studies-2020-2024/

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