Aisles of the Future: How PCIC’s Category-Item Blend Transforms Online Grocery Shopping Post date August 11, 2025 Post author By AB Test Post categories In ab-testing, buy-it-again-recommendations, customer-experience-ai, ecommerce-ai, pcic-model, recommendation-systems, retail-ai, virtual-aisles
The Data Delusion: Why Brands Trust Dashboards More Than People – And Why That’s a Mistake Post date June 25, 2025 Post author By Alina Shcherbyna Post categories In ab-testing, ai, ai-decision-making, brand-marketing, data-analysis, data-stories, ecommerce, martech
Why Human Touch Still Matters in Automated Process Testing Post date June 17, 2025 Post author By AB Test Post categories In ab-testing, business-process-management, continuous-improvement, devops-in-bpm, grounded-theory, process-improvement, qualitative-research, reinforcement-learning
Why People, Platforms, and Process Drift Shape AB-BPM’s Future Post date June 17, 2025 Post author By AB Test Post categories In ab-testing, business-process-management, continuous-improvement, devops-in-bpm, grounded-theory, process-improvement, qualitative-research, reinforcement-learning
How a BPM Dream Team Ranked the Risks and Tools for AB-BPM Post date June 17, 2025 Post author By AB Test Post categories In ab-testing, business-process-management, continuous-improvement, devops-in-bpm, grounded-theory, process-improvement, qualitative-research, reinforcement-learning
A/B Testing at Scale: How We Serve Variations to Millions with Cloudflare Workers and Next.js Post date April 23, 2025 Post author By Nicolaos Moscholios Post categories In ab-testing, cloudflare, nextjs, product-development, Tracking
Mastering Exposure Points for Accurate Mobile A/B Testing Post date April 8, 2025 Post author By Arth Post categories In ab-testing, android, data-analysis, experimentation, ios, mobile-app-development, mobile-development, testing-ios-apps
The HackerNoon Newsletter: What If There Was a Right Way to Argue Online? (3/31/2025) Post date March 31, 2025 Post author By Noonification Post categories In ab-testing, ai-vs-artists, hackernoon, hackernoon-newsletter, latest-tect-stories, noonification, online-conflict, personal-branding
How to Improve Accuracy in Success and Safety Testing Post date March 31, 2025 Post author By AB Test Post categories In ab-testing, decision-rules, monte-carlo-simulations, multi-metric-ab-testing, non-inferiority-tests, product-development, statistical-hypothesis-testing, type-i-and-type-ii-error-rates
How Companies Decide Which Product Changes to Keep or Scrap Post date March 30, 2025 Post author By AB Test Post categories In ab-testing, decision-rules, monte-carlo-simulations, multi-metric-ab-testing, non-inferiority-tests, product-development, statistical-hypothesis-testing, type-i-and-type-ii-error-rates
Ensuring Reliable A/B Test Decisions with Guardrail Metrics Post date March 30, 2025 Post author By AB Test Post categories In ab-testing, decision-rules, monte-carlo-simulations, multi-metric-ab-testing, non-inferiority-tests, product-development, statistical-hypothesis-testing, type-i-and-type-ii-error-rates
A Well-intentioned Cashback Program Caused an Increase in Fraud—Here’s What Happened Post date February 4, 2025 Post author By Azize Sultan Palali Post categories In ab-test, ab-testing, cashback-strategies, customer-loyalty, data-analytics, fraud-detection, product-strategy, UI/UX
Automated A/B Testing: 5 Ways To Use ML To Improve Your UX Design Post date July 15, 2024 Post author By Dmytro Spilka Post categories In ab-testing, automated-ab-testing, cro, machine-learning, machine-learning-for-ux-design, marketing, ml-for-ux-design, ux design
Understanding When to Use Blue-Green, Canary, and AB-Testing Strategies Post date March 6, 2023 Post author By Natarajan Venkataraman Post categories In ab-testing, blue-green-deployment, canary-deployments, continuous-deployment, microservices
Implications of Microservices Deployment patterns Post date March 6, 2023 Post author By Natarajan Venkataraman Post categories In ab-testing, blue-green-deployment, canary-deployments, deployment-model, microservices
Using A/B Testing For Your e-Commerce Business Post date February 7, 2021 Post author By Sanchit Gera Post categories In ab-testing, ecommerce-store-designing, online-shopping-experience, perform-ab-testing, shopping-cart-abandonment, user experience, website-design, website-optimization