Measuring Non-Linear User Journeys: Rethinking Funnels Metrics in A/B Testing Post date December 1, 2025 Post author By inDrive.Tech Post categories In ab-testing, business-metrics, data-analysis, data-driven-decision-making, funnel-analysis, good-company, user journey, user-behavior-analytics
Measuring Non-Linear User Journeys: Rethinking Funnels Metrics in A/B Testing Post date December 1, 2025 Post author By inDrive.Tech Post categories In ab-testing, business-metrics, data-analysis, data-driven-decision-making, funnel-analysis, good-company, user journey, user-behavior-analytics